La Mer Blue Heart | A Commitment To Oceanic Habitat Preservation
MATTE created three unique films following La Mer brand ambassadors to their source of inspiration. The series features champion freediver, Tomoka Fukuda, through a dive into the deepest known saltwater blue hole in the Bahamas; model, Elsa Pataky, along the dramatic Malibu coastline; and finally Phillipe & Ashlan Cousteau on a sailing adventure into the Pacific.
A COMMITMENT TO OCEANIC HABITAT PRESERVATION
In a collaborative partnership with YARD – MATTE created the Blue Heart Campaign films in a way that drove home the brand’s message of commitment to supporting oceanic habitats.