Tiffany & Co.
Summer of T
Celebrating the new collection of a NYC icon
For the launch of the Tiffany T collection, MATTE curated the Summer of T: a grandiloquent soireé atop a Rockefeller Center rooftop, where sunset met city light.
MATTE transformed the quintessential Manhattan rooftop into the Tiffany Penthouse—a chic, sophisticated, and awe-inspiring space where classic met contemporary, and imagination was realized.
Enter the Tiffany Penthouse
As soon as guests entered the penthouse, they were introduced to a new shade of Tiffany blue. A refreshing navy hue accented the space, including the T Bar—a display of jewelry pieces from the collection and artful flower arrangements. In the background, the campaign video featuring Hailey Bieber played on repeat.
THE T TUNNEL
MATTE designed and constructed a tunnel to serve as the gateway to the garden party, connecting the interior space to the open-air experience. The series of grandiose archways glowed Tiffany blues, adding a contemporary look and feel to a classic setting.
SUNSET MEETS CITY LIGHT
Guests found themselves on the immaculate rooftop garden. They dined on custom catering from Olivier Cheng, danced to the sounds of DJ duo Coco and Breezy, and delighted in the splendor of a New York sunset.
Partner: Max Pollack
Creative Leads: Thuy Nguyen & Andre Brown
Designer: Nick Wilson
Experiential Renderer: Rene Gibson
Producer: Irene Ashu
Client Director: Lennon Chuang
Client manager: Karlyn Sykes