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Alexander Wang X Trojan — Pride 2017

Alexander Wang and Trojan joined forces at this years’ annual Pride festival in New York City to create Wang’s first pride float. MATTE was enlisted to realize their vision — a black tubular float complete with a stripper pole and DJ booth, branded with #protectyourwang and #wangfest — and capturing the festivities and Alexander Wang himself as he lead the float of dancing volunteers.

Hanne Gaby at pride

Hanne Gaby

 

 

 

 

 

 

 

Catherine McNeil, Kasia Struss & Issa Lish at pride

Catherine McNeil, Kasia Struss & Issa Lish

 

 

 

Trojan condoms were handed out to the crowd

Trojan condoms were handed out to the crowd

 

 

 

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